Launch Events Press Release!
By Dec 13, 2011 | 2:50AM
Broward B-cycle launches in three cities December 14
(Broward County) -- Broward County is gearing up for the launch of its newest mode of public transportation with Broward B-cycle on December 14, 2011, in Hollywood, Fort Lauderdale, and Pompano Beach. The day marks the first county bike sharing system to launch in the nation and the first tri-city launch of its kind.
Broward B-cycle, an alternative form of public transportation, is facilitated by Broward County Transit resulting from an agreement between B-cycle and the Broward County Board of County Commissioners. It is an affordable, clean and simple way to get around town. Users can check out a bike from any self service station and return it to any other station nearby. The B-cycles are equipped with a GPS system that tracks mileage, calories burned and carbon offsets. To access the bikes, register on broward.bcycle.com or use a credit card at the self-service kiosks (B-stations). Users must be 18 years or older with a valid credit card.
The kick-off begins in Hollywood at 10 a.m., 326 Johnson Street; continues in Fort Lauderdale at 1:30 p.m. in Esplanade Park, 400 SW 2 ST; and concludes in Pompano Beach at the Pompano Beach Aquatic Center, 798 NE 18 Avenue, with a bike ride immediately following the 4 p.m. ceremony.
Broward County Vice Mayor Commissioner Kristin Jacobs, who spearheaded the initiative to bring bike sharing to Broward County, will preside at each municipal launch event. The events will feature a mass bike ride and include remarks from Humana Florida Commercial Operations President Tim Love, Hollywood Mayor Peter Bober, Fort Lauderdale Vice Mayor Bobby DuBose, Pompano Beach Mayor Lamar Fisher, and a representative from the Florida Department of Transportation (FDOT). Residents, the business community and supporters are encouraged to attend the free events and take part in what is sure to be a memorable day in Broward County history.
B-cycle is a partnership among Trek Bicycle, Crispin Porter + Bogusky, and Humana, Inc., one of the leading health care companies in Florida and a presenting sponsor of Broward B-cycle. Funding is also made available from an intermodal grant in the amount of $311,000 from FDOT for bikes and infrastructure.
For more information on Broward B-cycle launch events or to view a map of B-station locations, visit broward.bcycle.com, call 954-467-6822, or become a fan on facebook.com/browardbcycle. Enter code BCYCLE2011 on broward.bcycle.com to receive $10 off of an annual membership for a limited time.